Past Exhibitions

Ladies’ Beer and Men’s Brew

25.08.2006 – 14.07.2007

In celebration of its 20th anniversary, the Museum Mühlerama raises its (beer) glass to the building’s roots as a brewery in 1890. How and from what ingredients is beer brewed? Immerse yourself into the daily life of brewers in different cultures and time periods and experience the history and the present of our beer drinking habits.

Nowadays, beer is often considered a “masculine” drink: Football matches and regulars’ tables seem unthinkable without beer. But that was not always the case: Beer brewing traditionally is a woman-dominated field in many cultures. Beer is often considered a quite bitter drink. The exhibition explores how the taste of beer changed over the centuries.

There’s not always hops and barley malt in beer. Many other ingredients are possible – even malt made from rice, potatoes or corn. Some malts taste of caramel or chocolate.

But there is much more to learn: How does a woman in Ouagadougou brew millet beer? Who or what is the beer devil? How can beer be useful for gardeners? Does beer make fat? Why do the Swiss always take at least one sip after saying “Prost”?

Last but not least we are presented with the conflicting aspects of consuming alcohol. On the one hand, alcohol is part of most celebrations; on the other hand, alcoholism is stigmatized and frowned upon.

About

Exhibition Curation
Karin Renold
Franziska Rüttimann

Project Assistance
Andreas Leisi

Overall Director
Franziska Rüttimann, Museum Mühlerama

Exhibition Construction
Andreas Bommer
Werkstatt Holz und Stein, Zürich

Graphic Design
Compress Font & Graphics

Exhibition Design
Tanja Gentina

Flyer Design
Meo Giger

Claude Schaub, Metrographen GmbH
Visual Design
Tanja Gentina

Illustration Brewery Game
Magdalena Rühl

Print
Staffeldruck AG

Text
Karin Renold
Franziska Rüttimann

Overall Costs
CHF 42’683.25

With the financial support from
Eichhof AG, Luzern (Hauptsponsor)
Fonds für gemeinnützige Zwecke des Kantons Zürich
Migros-Kulturprozent
Stadt Zürich